2020新年伊始是接触客户的绝佳时机,你的潜在客户会集中在新的一年开始时推动改变和设定年度目标,如果你可以提出有价值的建议或令人信服的价值主张,客户便会给出积极的回馈。小编整理了下面这几种类型的外贸开发信模板,希望对外贸人有所帮助。
使用下面的以新年New Year为主题的销售型外贸开发信模板来连接,跟进并与潜在客户建立联系。
1、跟进型外贸开发信模板
发送多封邮件没回复是常事,但这封新年外贸开发信或许可以打动买家
Turning the page
Hi [prospect name],
I’ve reached out to [prospect’s company] a few times over the past [X months, year] but haven’t heard back. What I talked about clearly didn’t resonate. In honor of the new year, I’m refocusing on your needs.
The companies I work with in [prospect’s industry] of [prospect’s size] typically struggle with these challenges:
[Challenge #1][Challenge #2]
Are you experiencing either of these?
Best,
[Your name]
2、拓展型外贸开发信模板
写一封非常幽默的外贸开发信提醒潜在客户在新的一年别掉链子
[Prospect name], how are you handling [challenge]?
Hi [prospect name],
The ball might’ve dropped in Times Square, but I’m guessing you don’t want to drop the ball on [initiative, recent company announcement, industry shift, likely challenge].
I have a few suggestions on [improving/addressing business challenge]. Are you free on [date and time] to discuss them?
Best,
[Your name]
3、分手型外贸开发信模板
你自己都可能不相信外贸开发信居然可以在新年这个时候写的这么有创意
It’s been a while
Hi [prospect name],
We don’t talk anymore, like we used to … But it’s a new year, and I’m ready to try one last time.
When we last spoke, we discussed [pain] and how [product] could help [drive X results]. Are you still interested in continuing that discussion? If not, please let me know so I can stop playing this song.
Best,
[Your name]